Argentine startup innovates in digital health: Cromodata and medical data
Dec 2, 2025
The founder and her personal story Keila Barral Masri, an Argentine entrepreneur, lived for seven years with undiagnosed seizures, facing a fragmented healthcare system where her clinical data was scattered. This experience inspired her to create a technological solution that helps patients and professionals access high-quality medical information, overcoming the disconnect that is so common in Latin America.
Cromodata: A Marketplace for Health Data
This is how Cromodata was born — the first platform in the region dedicated to the secure exchange of de-identified clinical data. Its goal is to streamline and improve diagnostics, drive research, and accelerate medical technologies. Cromodata already connects 47 hospitals and offers 19 million medical images for AI model training and clinical studies, always under anonymization and interoperability standards (such as HIPAA).
Impact on the Healthtech Ecosystem
The initiative addresses one of the biggest challenges in Latin American healthcare: interoperability. Dispersed and inaccessible information slows down diagnostics and treatment. By centralizing, de-identifying, and making these data available, startups like Cromodata enable clinics, hospitals, and research teams to innovate in a secure and scalable way.
Recognition and Expansion
Cromodata was selected for Endeavor Argentina’s WE 2025 Program, receiving mentorship and international exposure. Keila’s journey—leading the company while managing her own health—stands as an inspiring example of how a personal experience can become a systemic solution with major regional impact.
